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Science,
meet design

Learn how we partner with early-stage teams to design the future

Who we are

Vaara & Co is a boutique design agency founded by Matias Vaara to partner with bold early-stage teams.

For every project, we cherry pick a nimble team of experienced specialists for the task at hand.

Before Vaara&Co, Matias was a design director at Idean (now frog) and has worked with global brands for over 15 years.

How we can help

We work with early-stage startups to shape their initial product strategy, experience design and brand.  

Typically, we help design the product experience either from scratch or take a first version to new heights.  

Often, we also craft a new or help polish an existing brand with our partners.

What we believe in

01
Small experienced teams
Highly seasoned and small nimble teams move faster and produce higher quality.

With us, there's no patted teams to fill more hours or ramp up junior employees. Just experienced pros, working directly with you to craft the best possible experiences.
02
Fast iteration
Hands on, minds on.

The best results are achieved with a tight feedback loop and iteration. In our collaboration, we'll iterate rapidly on concrete prototypes - think days and weeks, not months.  


03
Craft and quality
In a world of MVP's and fast shipping, quality of the user experience can sometimes take an unfortunate hit.

We believe in striking the right balance between moving quickly, but producing impeccable quality with attention to detail.
04
Direct collaboration
All projects with Vaara & Co are personally led by our founder Matias. This removes any middle layers of communication that can lead to misunderstandings and handovers between sales, project managers and designers.  
05
Fixed transparent pricing
We believe in fixed pricing for our projects.

In our experience, it makes investment decisions more transparent and predictable for the client. It also ensures our financial incentives are aligned - we're not paid more the slower we work.   
06
Network of specialists
Expertise knows no organizational boundaries.

For every challenge, we bring together the best possible team of specialists from our networks.  

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How we can help

01

Product Roadmap

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Move slow to go fast.

Sometimes it pays to think a few steps ahead. We work with early stage teams to lay out a clear and strategic roadmap for their launches.

A solid roadmap is grounded on a few insights: what are the "jobs" our customer are trying to do, where our business potential lies, and what is feasible to implement.

Based on an understanding of these elements, we'll work together in a nimble project to define an actionable roadmap to chart your path forward.

Typical timeframe: 3-4 weeks   

02

Experience Concept

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What's the experience of your product? 

In this project, we’ll craft an exciting vision for the future experience of your product. In the end, you’ll have a concept presentation, interactive prototype and roadmap that shows the future of your digital product.  

The future vision of your product will be based on an in-depth understanding of your business strategy, users needs and technical feasibility.

After the project, you’ll have a shared and concrete big-picture view of the future of your product experience. With the prototype and roadmap, you can get to work on developing smaller increments of the product.

Typical timeframe: 6-8 weeks

03

Brand Design

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Your brand is the your face to the world.

For early stage companies, crafting a world-class brand is a multiplier for your science and technology.

<zIn this project, we’ll craft a fresh brand identity for your company.

In the end, you’ll have a brand blueprint that will reflect your internal aspirations and connect with your market.

Your new brand will be based on a deep understanding of your business goals, mission and vision. We will also dive into your customers world and understand their world and how they currently see you.

Typical timeframe: 4-6 weeks

04

Coaching & training

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In addition to partnering with early-stage teams on design, our founder Matias Vaara trains design teams on the power of generative AI.

The Designer 2.0 training program has helped over 300 designers around the world improve their efficiency and creativity with generative AI.    

Get in touch

matias@vaara.co